Mary Berrys by Chris O'Hara |
October is Breast Cancer Awareness
Month and once again Breast Cancer Care is promoting the importance
of checking your breasts regularly - as the sooner breast cancer is
discovered, the better the chances of a complete recovery. This month
the charity has come up with a fantastic idea for putting this
important message across with the aid of London’s Seed Animation
Studio.
A new sassy thirty second animated film has employed the talents of 26 international artists.
Entitled Check ‘em, each animation director was given the brief to
create a film that visualised a cheeky euphemism for breasts and
lasting no more than one second. From ‘Brad Pitts’ to ‘Twin
Peaks’ and ‘bazookas’ the film asks for people to check their
breasts, 'no matter what they call them.'
“The end result is a playful and
diverse collaboration that promotes the importance of checking for
breast cancer,” says Morgan Powell, creative director at Seed
Animation studio. “I was bowled over by the response from the
directors who were really supportive of the cause and donated their
time to spread an important message.”
Enjoy the film here.